Thinking Rudolf de Harak. 04 10 1924
“The designer’s constant intention is to create and communicate within a framework of aesthetic standards that clarifies information and enriches its meaning.” Rudolf de Harak studied commercial art at the New York School of Industrial Arts . After he graduated, he was drafted into the infantry for World War II. After the war, he apprenticeship...
Thinking Italo Lupi. 03 28 1934
Italo Lupi was born on March 28, 1934 in Cagliari, Italy. He studied architecture in Milan but worked mostly as a graphic designer. He was the Art Director of Abitare, Domus and La Rinascente and the Art Consultant of the Triennale di Milano and IBM Italia. He designed Miu Miu, Fiorucci and Triennale di Milano...
Thinking Xanti Schawinsky. 03 26 1904
Xanti Schawinsky was born on March 26, 1904 in Basel, Switzerland. In 1915, he studied art in at the secondary school in Zurich. In 1921 to 1923, he apprenticeship at the Theodor Merrill architects’s office in Cologne. He also went to a college of Commercial Art in Berin. In 1924, he joined Bauhaus and studied...
Thinking Maurizio Milani. 03 1955
Maurizio Milani was born on March, 1955 in Milan. He studied at Società Umanitaria under Albe Steiner from 1961 to 1964 and then joined Studio STZB. He also worked under Giulio Cittato before he joined his brother, Armando Milani to found their own graphic design company in 1976. He specializes in corporate identity and sinage....
Thinking A G Fronzoni. 03 05 1923
“We need to aim at essential things, to remove every redundant effects, every useless flowering, to elaborate a concept on mathematical bases, on fundamental ideas, on elementary structures; we strongly need to avoid waste and excess.” AG Frozoni was born on March 15, 1923 in Pisoia, Italy. He opened his studio in Bresica in 1945...
Thinking Lester Beall. 03 14 1903
“All experience in fields directly or indirectly related to design must be absorbed and stored up, to provide the inspirational source that guides, nourishes and enriches the idea-flow of the designer.” Lester Beall was born on March 14, 1903 in Missouri, Kansas City. He was educated at University of Chicago with Pb.B in History Art...
Thinking Franco Bassi. 02 19 1920
Franco bassi was born on February 19, 1920 in Milan Italy. He studied at Accademia di Belle Arti di Brera. He started working at Olivetti in 1949 and later became an Art Director at Ollivetti design and advertising studios. He also worked as an Art Director Weisscredit in Lugano, and Italconsult in Roma. His clients...
Thinking Wolfgang Weingart. 02 06 1941
“The synthesis of my work was actually the story of my life in retrospect.”
Thinking Will Burtin. 01 17 1930
“The creative person who can find himself or herself in this expanding universe is not only fortunate but indispensible.”
Thinking Massimo Vignelli. 01 10 1931
“We like design to be visually powerful, intellectually elegant, and above all timeless.” Massimo Vignelli was born in Milano, Italy on January 10, 1931. He studied at Accademia di belle arti, In Milan and later at the School of the University of Venice. In 1957, he came to New york and taught at the Institute...
Thinking Max Bill. 12 22 1908
“Even in modern art, artists have used methods based on calculation, inasmuch as these elements, alongside those of a more personal and emotional nature, give balance and harmony to any work of art.”
Thinking Hans Hartmann. 12 10 1913
Hans Hartmann was born on December 10, 1913 in Villnachern , Switzerland. He started his career working in the advertising office of the Bally shoe factories at Schonenwerd from 1928 to 1930. in 1931, He studied at the Kunstgewerbeschule in Zurich for 4 years. In 1938, he opened his own studio in Berne and moved...
