Thinking Hans Dieter Reichert. 04 19 1959
Hans Dieter Reichert was born on April 19, 1959. Not in a hospital like most people, but in his grandparent’s house in Würdinghausen (village), Sauerland, Germany. At the age of 18 he did an apprenticeship as compositor before went to university in Essen. Hans studied in four different cities Essen, Wuppertal, Basel and finished in...
Thinking Rudolf de Harak. 04 10 1924
“The designer’s constant intention is to create and communicate within a framework of aesthetic standards that clarifies information and enriches its meaning.” Rudolf de Harak studied commercial art at the New York School of Industrial Arts . After he graduated, he was drafted into the infantry for World War II. After the war, he apprenticeship...
Thinking Jan Tschichold. 04 02 1902
Jan Tschicchold was born on the April 2nd, 1902 in Leipzig, Germany. He studied at the Akademie für Graphische Künste und Buchgewerbe in Leipzig and the Kunstgewerbeschule in Dresen. In 1921, at age of 18, Tschichold taught typography and lettering at the Meisterschule fur Deutschlands Buchdrucker in Munich. His book, Die nue Typographie became one...
Thinking Peter Megert. 03 28 1937
Peter Megert was born on march 28, 1937 in Berne, Switzerland. He educated at the Kunstgewerbeschule. He also pursued his education in France and the United States. He studied design planning, communication, graphic production and filmmaking at the Ohio State University. In 1960, he established his studio, Studio M where he designed visual identities, printing...
Thinking Xanti Schawinsky. 03 26 1904
Xanti Schawinsky was born on March 26, 1904 in Basel, Switzerland. In 1915, he studied art in at the secondary school in Zurich. In 1921 to 1923, he apprenticeship at the Theodor Merrill architects’s office in Cologne. He also went to a college of Commercial Art in Berin. In 1924, he joined Bauhaus and studied...
Thinking Bradbury Thompson. 03 25 1911
Bradbury Thompson was born on March 25 1911 in Jones Park, Riverside, Connecticut. Thompson graduated from Washburn University. He started his career by working at Capper Publication and he promoted to be an Art Director with Rogers-Lellog-Stillson. In 1938, Thompson was began to involve with Westvaco Inspirations. At this stage of his career he designed...
Thinking Herb Lubalin. 03 17 1918
“You can do a good ad with poor typography, but you can’t do a great ad with poor typography.”
Thinking Peter Von Arx. 06 11 1936
Peter von Arx was born in Basel Switzerland on June 11, 1936. From 1953 to 1957, Arx Studied Graphic Arts-Lithography and continued his studies at Kunstgewerbeschule, Basel until 1961. He became a freelance graphic designer and started to teach at Kunstgewerbeschule in 1964. He became an instructor for lithography, offset printing, letter form and color....
Thinking Franco Bassi. 02 19 1920
Franco bassi was born on February 19, 1920 in Milan Italy. He studied at Accademia di Belle Arti di Brera. He started working at Olivetti in 1949 and later became an Art Director at Ollivetti design and advertising studios. He also worked as an Art Director Weisscredit in Lugano, and Italconsult in Roma. His clients...
Thinking Rosmarie Tissi. 02 13 1937
Rosmarie Tissie was born in Schaffhausen, Switzerland on February 13th 1937. She took one preliminary course at the Kunstgewerbeschule and then four years apprenticeship in Zurich .Tissi share a studio with Siegfried Odermatt since 1968. Tissi’s worked have been exhibited worldwide along side with Odermatt’s work including permanent collections of Museum of Modern Art, New...
Thinking Wolfgang Weingart. 02 06 1941
“The synthesis of my work was actually the story of my life in retrospect.”
Thinking Pieter Brattinga. 01 31 1929
Pieter Brattinga was born on January 31, 1931 in Hilversum, Netherlands. He studied in Leiden, Paris and London. In 1951, at the age of 20 he became a design director at his family’s printing house Steendrukkerij de Jong & Co, Hilversum. At the same time he published Kwadraatbladen, a series of square brochures on various...