“My unique vision of typographic design is based upon a theoretical equivalence between visual and aural spatial fields. I believe that there is an analogous relationship between visual and aural spatial fields. I believe that there is an analogous relationship between typography and music: the pulsating ‘rhythm’ of typographic elements and spaces as the eye moves across visual compositions, the various ‘harmonies’ created by texts set with different amounts of leading, the visual ‘dynamics’ of various type weights. I evaluate my typographic compositions in term of their musical characteristics.”
I was doing my researched for my blog and I saw beautiful logos and posters in the spread. A very colorful work with interesting shapes and rhythms. The typography set in fascinating way, the different weight of the types are harmonize with the image.
Frank Amstrong was born in Evanston, Illinois in 1949. He earned his BA degree in economics from UCLA in 1971 and MFA degree in graphic design from Yale University in 1978.
At this moment, He is a lecturer at Academy of Art University and California State University.